DYSON

Password for all below videos: hirekevin

Cross-Category

Every Dyson machine starts as a simple blueprint; meticulously researched and developed by our engineers, crafted over time, and prototyped into a pioneering piece of technology that makes your home and your life better.​ This was Dyson’s very first cross-category campaign.

Hair Care: Corrale

How do you convince people to spend $500 on a hair straightener? Team up with trustworthy professional stylists to show them how much different–and better–it is. This was shot and produced remotely during the front end of lockdown in 2020.

Hair Care: Airwrap

To show the versatility of the Dyson Airwrap, we originally boarded this video using trick camerawork to seamlessly transition from one hairstyle to the next (a la Anne Hathaway’s fashionista rebirth scene in Devil Wears Prada), but due to production limitations during COVID, we wound up with a more streamlined version. It still turned out and performed extremely well.

Floor Care

Pioneering technology, powerful suction, extreme durability, and intuitive versatility. Only a Dyson works like a Dyson.